How to reduce your energy bills is a hot topic that regularly makes headlines. In a discussion about whether Hinkley Point C should be approved, one of the most often discussed alternatives to building the new nuclear power station was focusing more on Demand Side Response (DSR).

So, What is Demand Side Response?

DSR is about the use of electricity, rather than how it’s generated. When demand for electricity across the country is at its highest for example, between Emmerdale Farm and Coronation Street, with the use of DSR, we can use electricity more efficiently rather than simply generating more electricity to meet immediate short term demand.

This doesn’t mean your TV or kettle will be switched off. Instead, supermarkets might turn down their freezers, or large manufacturing plants might delay an energy-intensive process to later in the day when there’s not so much of a demand.